Advertise With Us

Stop cold-calling the front office. Start speaking directly to the Board Room. You know the challenge: School districts are notoriously difficult to penetrate. Between gatekeepers, complex procurement cycles, and busy superintendents, getting your solution in front of the right eyes is half the battle.

​

School Board News is the daily resource for school board members, superintendents, and district administrators. We don't just report the news; we inform the governance teams that approve contracts and shape the future of education.

​

Why Partner With Us?

• Targeted Reach: Your brand appears alongside the critical policy and funding news that district leaders read every morning.

• Trust & Authority: By associating with trusted local journalism, your brand gains credibility with skeptical public sector buyers.

• Hyper-Local Impact: We put you in front of the specific districts you are trying to win, right when they are researching solutions.

 

Who Reads Us?

• School Board Trustees

• Superintendents & Cabinet Members

• Facilities & Operations Directors

• Curriculum & Technology Officers

 

The Marketing Packages

These three tiers allow you to capture different budget levels—from local businesses wanting general awareness to major ed-tech firms seeking thought leadership.

​

Option 1: The "Visibility" Package (Entry Level)

Perfect for local businesses or new vendors looking to build brand recognition without a heavy financial commitment.

Focus: Constant visual presence to keep your brand top-of-mind.

• Website Advertising:

  • Sidebar Box Ad: Your ad (300x250px) displayed on all news article pages.

  • Directory Listing: A permanent spot in our "Trusted Vendors" directory with your logo, contact info, and a link to your site.

• Newsletter Inclusion:

  • Monthly Logo Placement: Your logo included in the "Community Partners" footer of our weekly newsletter.

• Social Media:

  • One (1) "Welcome to our new partner" shout-out on our social channels upon signing.

​​

Option 2: The "Thought Leader" Package (Mid-Tier)

Designed for companies that need to explain why their product matters. This is best for consultants, curriculum providers, and specialized service providers.

Focus: Education and credibility. You aren't just selling; you are teaching.

• Website Advertising:

  • Header Banner Ad: Prime placement (728x90px) at the top of the homepage and article pages.

  • Enhanced Directory Listing: Includes a 200-word company description and a downloadable PDF (e.g., your brochure or case study).

• Content Marketing (The High Value):

  • Sponsored Articles (Quarterly): You provide an educational article (e.g., "5 Ways to Improve District Cyber-Security") that we publish as "Sponsored Content." This positions you as an expert, not just a vendor.

• Newsletter Inclusion:

  • Featured Spotlight: A dedicated paragraph and link to your Sponsored Article in our weekly newsletter once per quarter.

​​

Option 3: The "Strategic Partner" Package (High-Tier)

The comprehensive dominance package. This is for vendors who want to be seen as a major pillar of the educational community.

Focus: Maximum exposure, lead generation, and exclusivity.

• Website Advertising:

  • "Site Takeover" Ad Rotation: Guaranteed 50% share-of-voice on all premium banner spots (Header and Sidebar).

  • Pop-Up/Modal: A polite, exit-intent popup on our site promoting your latest whitepaper or webinar (limited to one week per month).

• Direct Access:

  • Dedicated Email Blast: We send one email exclusively on your behalf to our subscriber list (you provide the HTML/copy, we hit send). This is your highest value asset.

• Content & Events:

  • Monthly Sponsored Content: A monthly article or case study published on the homepage.

  • Webinar Hosting: We will co-host or promote one webinar per year for your company to our audience.